How your personal data is collected?
Personal Data we collect from you:
We collect most of this Personal Data directly from you—in person, by telephone, text, or email, and/or via our website and apps. This usually occurs when you take part in one of our promotional activities or subscribe to one of our Digital Services, for example:
• Registration or sign-up online: e.g. mobile app, websites, social media or subscribing to a newsletter specific to our Digital Services or creating an account to be a member of a club;
• ‘Send to a friend’ marketing communications;
• Sweepstake and contest;
• Joining a loyalty program or subscribing to a newsletter;
• Buying products or services online;
• When doing e-commerce on certain of our websites;
• Events (invitation form or online forms on tablets filled out by our representatives with your input);
• Brand websites;
• Training;
• Tastings;
• Feedback, questions, inquiries, surveys or comments through ‘Contact us’;
• Any other request that requires the submission of Personal Data.
The type and amount of information we collect for the features listed above will vary and depends on the activity.
Personal Data we collect from other sources
We may also collect information:
• directly from a third party, e.g.: “Send to a friend” marketing communications or a third party sign-up form from one of our partners;
• from credit reference agencies;
• from customer due diligence providers;
• from a third party with your consent, e.g. your bank or building society
• from cookies on our website (see below – How and why do we use tracking technologies?)
• from one of our JV2L d.o.o. affiliates.
We may occasionally purchase the contact details of people who might be interested in hearing from us. Before purchasing such information, we will check the wording used when your information was originally collected, to make sure that we only contact people who have actively expressed an interest in receiving information from third parties.
We may also receive information if you have provided permission to other organizations to share it with us. Before providing permission to such third-party organizations to share your personal information, you should check their privacy notices carefully. Subject to applicable laws, we may use a variety of technologies that collect and provide information about how our Digital Services are accessed and used by you. We may also use demographic information about who uses our Digital Services, which we get from third parties such as Google or social media that you use (we call this “Usage Information”).
Usage Information may consist of the pages you have visited, the time you visited them, and which beverage information (or other content) you accessed or provided. It also includes which language you use, demographic information about you (such as your age, gender, and interest areas, where available), and which pages you have visited before you visited the current page.
We collect this information to gain a better idea of how people interact with our brands so we can then tailor and improve them accordingly. Most Usage Information that we collect can’t be linked to you individually, but if we can link it to you, then we treat it in accordance with this Privacy Policy.
How and why do we use tracking technologies?
We use tracking technologies such as cookies, IP address recording, or log files, to gather technical information such as your web browser type and which operating system you use, the webpage you came from, your path through our website, and your Internet Service Provider. This is so we can improve the functionality of our websites and better understand how visitors like you use our Digital Services and the tools they offer.
Often, individuals will interact with us in multiple ways and will provide us with personal information in different contexts. We may use your personal information to obtain a profile of your different interactions with us and to understand your preferences.
These tracking technologies help us tailor our Digital Services to your personal needs:
• Subject to your consent where required by applicable law, our Digital Services use cookies and similar technologies (“cookies”). Cookies are small files placed on your device which serve a number of purposes, such as remembering your preferences. Cookies let you enjoy a richer and more tailored browsing experience, as well as help to accurately measure your behavior on our website. You can learn more about which cookies we use and how to disable them in our Cookies Policy
• An IP address is a number used on a network to identify your computer every time you connect to the Internet. We may keep track of Internet Protocol (IP) addresses to (among other things): (i) troubleshoot technical issues, (ii) maintain website safety and security, (iii) restrict access to our Digital Services to certain users, (iv) track location and behavior, analyse, segment and target advertising to customers, and, (iv) better understand how our Digital Services are utilized e.g. using Google Analytics;
• We (or a third party on our behalf) may collect and use your mobile/tablet device ID to provide a more tailored browsing experience, to alert you to nearby events or promotions and for reporting and analysis
• We (or a third party on our behalf) may collect information in the form of logs files that record the activity and gather statistics about browsing habits. These entries are generated anonymously, and help us gather (among other things) (i) your web browser type and operating system, (ii) information about your session (such as the URL you came from, the date and time you visited our Digital Services, and which pages you have viewed and for how long), and, (iii) other similar navigational or click-stream data. We also use log file information for our internal marketing and demographic studies, so we can constantly improve and customize the online services we offer you. Log files are only used internally and are not associated with any personally identifiable individual.